How do you start a Substack? Apparently you just pull your finger out and start a Substack.

Until, of course, you try to do that and the server goes down. WHATEVER, I'M HERE NOW, LET'S GO.

Yeah yeah no that is actually me yeah

I’ve had ‘start a Substack’ at the top of my to-do list for an amount of time that’s actually embarrassing to admit to at this point. Look, suffice it to say, this thing has been on the agenda since we were all well ensconced in one of the earlier lockdowns. And it wasn’t on my list in a ‘I should probably jump onto …